Visit the page where you have installed the Facebook pixel.(It’s only available for Chrome, so when you use a different browser, you will need to install Chrome to use the Pixel Helper.) Add the Facebook Pixel Helper extension to your Google Chrome browser.However, before you begin relying on the data from your Facebook pixel, you need to confirm that it’s also tracking properly. You already tested your Facebook Pixel installation by sending test traffic. Step 4: Confirm your Facebook pixel is working Then, click on Create Custom Conversion to define your custom conversion event using URL rules. If you want to use Facebook pixel custom events, head to your Facebook Events Manager. Select Custom Conversions from the top left menu. For instance, perhaps you specifically want to track purchases over a set dollar value. You may also set parameters for some events. Track event on inline action: Use this to track actions within a page, like clicking an “add to cart” button that doesn’t open a new page.Track event on page load: Use this to track actions that involve going to a new page, like a purchase complete or sign-up success page.For each event, you should select whether to track on page load or on inline action. Step 3: Track the right events for your businessĬhoose which of the 17 standard events you would like to track using the toggle buttons. Once your Facebook pixel is tracking activity, click on Continue. Check whether you have installed the code correctly by entering your site URL and clicking Send Test Traffic.This lets you could track conversions more accurately and make bigger custom audiences. This feature matches hashed customer data from your site to Facebook profiles. Select whether to use automatic advanced matching.You should paste it into every single page, or into your template when you are using one. That is, post it after the tag, however before the tag.
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